Willy B2B › Christmas and holidays
Wholesale · Resellers only

Wholesale Christmas decorations and holiday items

Prices, packaging and availability in the reserved catalogue.

Wholesale Christmas decorations and holiday items — Willy B2B

In short

  • For whom: VAT-registered retailers only: gift shops, stationery shops, tobacconists, toy shops, and online retailers.
  • Minimum order: 150 € + IVA, in Italia e all'estero, ogni articolo a multipli di confezione. Sconto quantità sulla riga: -5% da 3 confezioni dello stesso articolo, -8% da 5.
  • Shipping: Shipping to Italy takes 48-72 hours. For other destinations, please see costs and conditions in your cart before confirming.
  • How to become a customer: free registration, approved within 24 hours: then see prices, packaging and availability.
  • Who we are: Jacob Srl, Lucca. We've been importing directly for 45 years, and the items we stock are the same ones we carry in our stores.

Christmas ornaments, tree decorations, lights, themed gift ideas, and items for the year's special occasions. It's the most time-constrained category of all: it's sold out in just a few weeks, and those who arrive late are left with their stock. In our stores, Christmas is the busiest time of year, and the rule we've learned is simple: basic orders are ordered in the summer, and restocking is done in November based on what's really in demand. We've been importing directly for 45 years, and are based in Lucca. The price list is reserved for VAT-registered retailers: free registration, approved within 24 hours, and on each page you'll find the recommended retail price.

Alcuni degli articoli piu' ordinati dai rivenditori

Una selezione di 12 articoli della categoria natale e ricorrenze, tra i piu' ordinati negli ultimi mesi. I prezzi non si vedono qui: sono una condizione commerciale riservata ai rivenditori. Dopo la registrazione gratuita, approvata entro 24 ore, vedi l'assortimento completo con prezzi, confezioni e disponibilita'.

Le foto sono quelle che scarichi con l'articolo, in 6 varianti, gia' pronte per la tua scheda prodotto.

Why Christmas decorations work in stores

Christmas is the only time when customers come in already determined to spend: your job is simply to put the right thing in front of them. A themed window display installed early, between late October and early November, shifts the turnover for the entire quarter. It's best to work by color blocks and price ranges, with a section of items under €5 for quick gifts and small souvenirs. Decorations don't spoil: whatever's left over can be kept for the following year, but the capital remains tied up for twelve months, so it's best to order quickly and restock.

Selling online? We'll provide you with photos and specifications.

Online Christmas sales begin in October, so cards need to be ready before then. For each item purchased, you can upload six professional photos, a description, and a barcode: you can publish it the same day, without a photoshoot. With 48/72-hour shipping, you can restock even during the season, which during the Christmas period can be the difference between selling out and selling out.

The conditions, in short

L'ordine minimo è di 150 euro + IVA e ogni articolo si acquista in confezioni minime, a multipli di cassa, indicate in scheda. La spedizione arriva in 48/72 ore: in tutta Italia, isole comprese, c'è un contributo spese di spedizione del 5% del netto merce; fuori dall'Italia si aggiunge il 10% del netto merce come spese di spedizione. Su ogni articolo c'è lo sconto quantità: −5% prendendo 3 confezioni dello stesso articolo, −8% prendendone 5. Al primo ordine hai un buono di benvenuto del 10%, valido una volta per Partita IVA. La registrazione è gratuita e viene approvata entro 24 ore: da lì vedi prezzi, confezioni e disponibilità.

Frequently asked questions about this category

When should I order Christmas items?

The base is best ordered between summer and early September, so it'll be on display by the end of October. From November onwards, we restock what's in stock: shipping within 48/72 hours allows for this, but availability for the most popular items in December is not guaranteed.

What does the category include?

Tree decorations, home and window decorations, lights, themed gift ideas, and items for other special occasions throughout the year. The full selection is available in our retailer catalog.

If I have leftover goods, can I return them?

No, we don't process end-of-season returns. This is why we recommend starting with a conservative amount and restocking: decorations don't expire, but unsold merchandise is capital tied up for a year.

Can I see prices without registering?

No: wholesale prices are reserved for VAT-registered retailers. Registration is free and is approved within 24 hours. Here on this page you can see a selection of items, without prices.