Willy B2B › Gadgets and games
Wholesale · Resellers only
Wholesale gadgets and counter games for retailers
Prices, packaging and availability in the reserved catalogue.
In short
- For whom: VAT-registered retailers only: gift shops, stationery shops, tobacconists, toy shops, and online retailers.
- Minimum order: 150 € + IVA, in Italia e all'estero, ogni articolo a multipli di confezione. Sconto quantità sulla riga: -5% da 3 confezioni dello stesso articolo, -8% da 5.
- Shipping: Shipping to Italy takes 48-72 hours. For other destinations, please see costs and conditions in your cart before confirming.
- How to become a customer: free registration, approved within 24 hours: then see prices, packaging and availability.
- Who we are: Jacob Srl, Lucca. We've been importing directly for 45 years, and the items we stock are the same ones we carry in our stores.
Gadgets and counter games are the classic impulse purchase: the customer comes in to buy something else, sees the plush keychain near the register and adds it to the receipt. In this category you will find: gifts, games, novelty items, squishies, plush keychains, and LED sticks, chosen by looking at what really happens in our stores. Willy Be Smart has been importing directly for 45 years and manages direct, corner, and franchise sales outlets: what we offer wholesale is the same assortment we keep on the shelves. The prices are designed to resell at an average of 3 times, and on each product page you will find the recommended retail priceThe catalog with prices and availability is reserved for VAT-registered retailers: stationery shops, tobacconists, toy shops, gift shops, and online sellers. Registration is free and approved within 24 hours. There are no commitments: just register, view prices, and decide whether to order.
Alcuni degli articoli piu' ordinati dai rivenditori
Una selezione di 12 articoli della categoria gadget e giochi, tra i piu' ordinati negli ultimi mesi. I prezzi non si vedono qui: sono una condizione commerciale riservata ai rivenditori. Dopo la registrazione gratuita, approvata entro 24 ore, vedi l'assortimento completo con prezzi, confezioni e disponibilita'.
Le foto sono quelle che scarichi con l'articolo, in 6 varianti, gia' pronte per la tua scheda prodotto.
Why gadgets and counter games work in stores
Countertop games work where impulses are needed: near the cash register, at the entrance, on display racks within easy reach of children. They're low-priced items, so customers don't think twice: a squishy or a plush keychain can be added to the receipt without question. For you, this means high turnover and frequent reorders, not stagnant capital. With the recommended retail price on the card, you know how much you have left before you order, and the average three-fold markup keeps the final price within the impulse-buy range. LED flashlights and seasonal novelties peak at the right times: holidays, fairs, summer.
Selling online? We'll provide you with photos and specifications.
If you sell online, the hard work isn't buying the merchandise: it's cataloging it. That's why, for every item you buy from us, you download professional photos in six different variations, a pre-written description, and a barcode. The merchandise can be on sale the same day it arrives, without a photoshoot or writing a new catalog. This is doubly important for gadgets and novelty items: they're constantly evolving, and getting them online quickly makes all the difference. Our catalog is also available on Faire and Ankorstore, but our website is the direct channel, with no middleman fees: same warehouse, same selection.
The conditions, in short
L'ordine minimo è di 150 euro + IVA, con confezioni minime per articolo in multipli di cassa. La spedizione arriva in 48/72 ore: in tutta Italia, isole comprese, c'è un contributo spese di spedizione del 5% del netto merce; fuori dall'Italia si aggiunge il 10% del netto merce come spese di spedizione. Sugli articoli idonei è previsto lo sconto quantità: -5% prendendo 3 confezioni dello stesso articolo, -8% prendendone 5. Al primo ordine hai un buono di benvenuto del 10%, valido una volta per Partita IVA. La registrazione è gratuita e viene approvata entro 24 ore: da lì vedi prezzi, disponibilità e prezzo consigliato al pubblico.
Frequently asked questions about this category
What age are tabletop gadgets and games suitable for?
The bulk of the category is aimed at school-age children, but squishies and plush keychains are also popular among teens and adults who collect them. Each listing includes a photo and description of the item, so you can choose based on your customer base. A stationery store near a school and a gift shop downtown both stock different items from the same catalog.
How often should you replenish your shelf stock?
Le novità da banco vivono di rotazione: quando un articolo smette di girare, va sostituito, non ricomprato per abitudine. Con l'ordine minimo di 150 euro e i multipli di cassa puoi testare pochi articoli nuovi a ogni riordino e tenere solo quelli che vendono. La spedizione in 48/72 ore permette riordini frequenti senza riempire il magazzino.
How much space is needed in the store for this category?
Small: These are items for the checkout counter, small display, or basket at the entrance. They don't require a dedicated section; they just need a point where the customer can see them while paying or entering. This is the right category even for small stores that want to add a touch of humor to the receipt.
What margin can I expect on gadgets and over-the-counter games?
Our wholesale prices are designed to sell at an average of three times the original retail price, and each listing includes the recommended retail price as a reference. Eligible items receive a quantity discount: 5% off for three packs of the same item, or 8% off for five. High-volume items further improve their margins. The final price, however, remains at the low end, ideal for impulse purchases.
Are the minimum quantities manageable even for a small shop?
Sì: ogni articolo ha una confezione minima in multipli di cassa, pensata per stare in un espositore da banco, non per riempire un magazzino. Puoi comporre l'ordine da 150 euro + IVA mescolando tanti articoli diversi in piccole quantità. Se un articolo funziona, al riordino ne prendi 3 o 5 confezioni e ti prendi lo sconto quantità: -5% e -8%.