Willy Be Smart has been importing directly for 45 years, with headquarters in Lucca and 14 stores, including direct, corner, and franchised stores. This category includes bathroom accessories, organizers, and home care products: toothbrush holders, dispensers, baskets, hangers, brushes, and storage items. These aren't products that make you dream in the window, but rather products that customers buy when they need them, and often. These are low-priced items that fit in your cart along with other items, increasing your average bill. In each section of the dedicated catalog, you'll find the recommended retail price, designed to resell at an average of 3x: you can see the margin before ordering. The price list is reserved for VAT-registered resellers, and registration, which is free, is approved within 24 hours.
Oggi a catalogo ci sono 424 articoli ordinabili. Il prezzo all'ingrosso mediano è di 1,49 €, e 85 articoli su 100 costano meno di 3 € all'ingrosso. Rivenduti al prezzo consigliato, 87 su 100 restano sotto i 10 € al pubblico: la fascia in cui il cliente compra senza pensarci. (numeri contati sul catalogo, non scritti a mano: cambiano da soli quando cambia l'assortimento)
Una selezione di 12 articoli della categoria bagno e pulizia, tra i piu' ordinati negli ultimi mesi. I prezzi non si vedono qui: sono una condizione commerciale riservata ai rivenditori. Dopo la registrazione gratuita, approvata entro 24 ore, vedi l'assortimento completo con prezzi, confezioni e disponibilita'.
Le foto sono quelle che scarichi con l'articolo, in 6 varianti, gia' pronte per la tua scheda prodotto.
Bathroom and cleaning are recurring categories: those who buy a dispenser come back for the brush, those who buy a basket come back for the hangers. In a home improvement store or general retailer, they take up little shelf space and never go out of style, so they don't become leftovers to be sold off at the end of the season. They work well when grouped by color or material: displaying them in blocks sells more than a row of scattered items. And their affordable price makes them a hassle-free purchase, even for those who came in for something else.
For every item you purchase, you can download professional photos in six different versions, along with a description and barcode. Your items can be online the same day your package arrives. This is a significant burden for homewares, as they're sold based on their photos and sizes, not their brand name. Our catalog is also available on Faire and Ankorstore, but the website is the direct channel: same items, no commissions.
The minimum order is €150 + VAT, and each item is purchased in small packages, in multiples of the same case, as indicated on the product page. Shipping arrives in 48–72 hours and is currently free throughout Italy, including the islands (on promotion); outside Italy, a 10% shipping fee is added. Each item offers a quantity discount: 5% off for 3 packages of the same item, 8% off for 5. Your first order includes a 10% welcome coupon, valid once per VAT number. Registration is free and approved within 24 hours: from there, you can view prices, packages, and availability.
Bathroom accessories (toothbrush holders, dispensers, soap dishes), organizers and storage baskets, hangers, brushes, and household items. The complete list, including sizes and availability, is in the retailer catalog.
No, it's year-round. It peaks during the months when you're tidying up your house, spring, and the September return home, but it's not a product that expires or goes out of style: what you don't sell today, you'll sell next month.
The minimum order is €150 + VAT, which in this category can be achieved with just a few items. It's best to start with a small selection and reorder what's available: with 48/72-hour shipping, restocking isn't a problem.
No. Wholesale prices are a commercial condition and are visible only after VAT registration, which is free and approved within 24 hours. On this page, you'll find a selection of items, without prices.
