Willy B2B › Packaging and wrapping
Wholesale · Resellers only
Wholesale gift wrap, bags, and shopping bags for your store
Prices, packaging and availability in the reserved catalogue.
In short
- For whom: VAT-registered retailers only: gift shops, stationery shops, tobacconists, toy shops, and online retailers.
- Minimum order: 150 € + IVA, in Italia e all'estero, ogni articolo a multipli di confezione. Sconto quantità sulla riga: -5% da 3 confezioni dello stesso articolo, -8% da 5.
- Shipping: Shipping to Italy takes 48-72 hours. For other destinations, please see costs and conditions in your cart before confirming.
- How to become a customer: free registration, approved within 24 hours: then see prices, packaging and availability.
- Who we are: Jacob Srl, Lucca. We've been importing directly for 45 years, and the items we stock are the same ones we carry in our stores.
Wrapping paper in sheets and rolls, envelopes and bags, fabric shopping bags, ribbons and bows: packaging is a commodity that every store consumes and resells year-round, with peaks during the holidays, and that the end customer often buys along with something else. Willy Be Smart has been importing directly for 45 years and supplies these same items to its own stores, corners, and franchises: what you find in the catalog is what we also stock. The prices are designed to resell at an average of three times the retail price, and each product page includes the recommended retail price, so you know immediately how much margin you have left. The price catalog is reserved for VAT-registered retailers: stationery shops, tobacconists, toy shops, gift shops, and online retailers. Registration is free and is approved within 24 hours: from there you can see the full assortment, prices and availability.
Alcuni degli articoli piu' ordinati dai rivenditori
Una selezione di 12 articoli della categoria confezionamento e packaging, tra i piu' ordinati negli ultimi mesi. I prezzi non si vedono qui: sono una condizione commerciale riservata ai rivenditori. Dopo la registrazione gratuita, approvata entro 24 ore, vedi l'assortimento completo con prezzi, confezioni e disponibilita'.
Le foto sono quelle che scarichi con l'articolo, in 6 varianti, gia' pronte per la tua scheda prodotto.
Why gift cards and shopping bags work in stores
On the shelf, packaging is simple: it takes up little space, costs little to the customer, and works well as an impulse purchase. Those who come in for a gift often leave with paper, a bag, and ribbon, so the category effortlessly boosts the average receipt. Rotation is constant throughout the year—birthdays, births, anniversaries—and accelerates around Christmas. A vertical display for rolls and a few hooks for bags and pouches are enough to keep the assortment visible, ideally near the checkout. These are the same items we stock in our stores, through direct sales, corners, and franchises.
Selling online? We'll provide you with photos and specifications.
If you sell online, the problem with packaging isn't buying it: it's selling it. Photographing wrapping paper, bags, and ribbons takes time, and the results are rarely rewarding. That's why, for every item you buy from us, you can download professional photos in six variations, a pre-written description, and a barcode: the goods can be online the same day they arrive. Our catalog is also available on Faire and Ankorstore, but the website b2b.willybesmart.com is the direct channel, with no middlemen fees. Register for free, open a few listings, and evaluate photos and descriptions yourself.
The conditions, in short
L'ordine minimo è di 150 euro + IVA, con confezioni minime per articolo (multipli di cassa). La spedizione arriva in 48/72 ore: in tutta Italia, isole comprese, c'è un contributo spese di spedizione del 5% del netto merce; fuori dall'Italia si aggiunge il 10% del netto merce come spese di spedizione. Sugli articoli idonei è previsto lo sconto quantità: -5% prendendo 3 confezioni dello stesso articolo, -8% prendendone 5. Al primo ordine hai un buono di benvenuto del 10%, valido una volta per Partita IVA. La registrazione è gratuita e viene approvata entro 24 ore.
Frequently asked questions about this category
What types of wrapping paper and bags can I find in the catalog?
The category includes wrapping paper in sheets and rolls, envelopes and gift bags in various sizes, fabric shopping bags, ribbons, and bows. The designs cover all classic occasions: birthdays, births, Christmas, and anniversaries. The full assortment, with photos and prices, can be viewed after registering for free.
How much space do you need to display this category in your store?
Not much: a vertical display for the rolls, a few hooks or baskets for envelopes and bags, ribbons and ribbons near the register. Even a single meter works well. It's best to keep it visible, as it encourages impulse buying.
Is the packaging sold all year round or only at Christmas?
All year round: birthdays, births, and anniversaries keep the rotation constant. Christmas remains the peak, so it's best to stock up early. These are the same items we stock our stores with.
Can I order a few patterns to try out the category?
Sì, rispettando le confezioni minime per articolo (multipli di cassa) e l'ordine minimo complessivo di 150 euro + IVA, che puoi comporre mescolando anche altre categorie del catalogo. Sugli articoli idonei è previsto lo sconto quantità: -5% prendendo 3 confezioni dello stesso articolo, -8% prendendone 5.
Are fabric shopping bags only used for packaging or are they resold as products?
Both: some stores use them as bags for their customers, others resell them as reusable bags at full price. Each listing includes the recommended retail price, with prices designed to sell for an average of three times the retail price.