Wrapping paper in sheets and rolls, envelopes and bags, fabric shopping bags, ribbons and bows: packaging is a commodity that every store consumes and resells year-round, with peaks during the holidays, and that the end customer often buys along with something else. Willy Be Smart has been importing directly for 45 years and supplies these same items to its 14 stores, including direct, corner, and franchised stores: what you find in the catalog is what we also stock. The prices are designed to resell at an average of three times the retail price, and each product page includes the recommended retail price, so you know immediately how much margin you have left. The price catalog is reserved for VAT-registered retailers: stationery shops, tobacconists, toy shops, gift shops, and online retailers. Registration is free and is approved within 24 hours: from there you can see the full assortment, prices and availability.
Oggi a catalogo ci sono 424 articoli ordinabili. Il prezzo all'ingrosso mediano è di 1,49 €, e 85 articoli su 100 costano meno di 3 € all'ingrosso. Rivenduti al prezzo consigliato, 87 su 100 restano sotto i 10 € al pubblico: la fascia in cui il cliente compra senza pensarci. (numeri contati sul catalogo, non scritti a mano: cambiano da soli quando cambia l'assortimento)
Una selezione di 12 articoli della categoria confezionamento e packaging, tra i piu' ordinati negli ultimi mesi. I prezzi non si vedono qui: sono una condizione commerciale riservata ai rivenditori. Dopo la registrazione gratuita, approvata entro 24 ore, vedi l'assortimento completo con prezzi, confezioni e disponibilita'.
Le foto sono quelle che scarichi con l'articolo, in 6 varianti, gia' pronte per la tua scheda prodotto.
On the shelf, packaging is simple: it takes up little space, costs little to the customer, and works well as an impulse purchase. Those who come in for a gift often leave with paper, a bag, and ribbon, so the category effortlessly boosts the average receipt. Rotation is constant throughout the year—birthdays, births, anniversaries—and accelerates around Christmas. A vertical display for rolls and a few hooks for bags and pouches are enough to keep the assortment visible, ideally near the checkout. These are the same items we stock our 14 stores, including direct, corner, and franchise stores.
If you sell online, the problem with packaging isn't buying it: it's selling it. Photographing wrapping paper, bags, and ribbons takes time, and the results are rarely rewarding. That's why, for every item you buy from us, you can download professional photos in six variations, a pre-written description, and a barcode: the goods can be online the same day they arrive. Our catalog is also available on Faire and Ankorstore, but the website b2b.willybesmart.com is the direct channel, with no middlemen fees. Register for free, open a few listings, and evaluate photos and descriptions yourself.
The minimum order is €150 + VAT, with minimum packages per item (case multiples). Shipping arrives in 48-72 hours and is currently free throughout Italy, including the islands (on promotion); outside Italy, a 10% shipping fee applies. Each item offers a quantity discount: 5% off for 3 packages of the same item, 8% off for 5. Your first order includes a 10% welcome coupon, valid once per VAT number. Registration is free and is approved within 24 hours.
The category includes wrapping paper in sheets and rolls, envelopes and gift bags in various sizes, fabric shopping bags, ribbons, and bows. The designs cover all classic occasions: birthdays, births, Christmas, and anniversaries. The full assortment, with photos and prices, can be viewed after registering for free.
Not much: a vertical display for the rolls, a few hooks or baskets for envelopes and bags, ribbons and ribbons near the register. Even a single meter works well. It's best to keep it visible, as it encourages impulse buying.
All year round: birthdays, births, and anniversaries keep the rotation constant. Christmas remains the peak, so it's best to stock up early. These are the same items we stock our 14 stores.
Yes, as long as you respect the minimum order quantities per item (case multiples) and the minimum total order of €150 + VAT, which you can combine with other categories in the catalog. Each item offers a quantity discount: 5% off for 3 packs of the same item, 8% off for 5 packs.
Both: some stores use them as bags for their customers, others resell them as reusable bags at full price. Each listing includes the recommended retail price, with prices designed to sell for an average of three times the retail price.
